executive leadership team

With 32 years of experience in the sports and entertainment space across all facets of the business, Tag’s work has included domestic and international properties, from sports organizations to entertainment companies to digital/OTT platforms and blue-chip brands. He has been an integral part of precedent setting major media rights negotiations to produce more than $7.5B for both domestic and international clients, including Amazon’s first deal in Mexico with Chivas, and has led numerous client strategies in both professional and college sports. In addition, Tag has negotiated more than $150M in sponsorship agreements and helped companies including Amazon, Intel, and Sony establish sports platforms. He also has helped to launch new channels, created business ventures, and produced globally syndicated programs. Prior to launching Excelsior Sports and Entertainment, Tag spent thirteen years at Wasserman as Senior Vice President & Head of Global Media, where he led client engagements across sports, entertainment, and technology. Tag enjoyed 10 years at ABC Sports/ESPN in programming acquisitions, sales and marketing, and content distribution across various properties. Prior to joining ABC Sports/ESPN, Tag spent almost a decade with IMG in positions that included production, programming, sales and marketing, as well as digital media. In his current role heading Excelsior Sports and Entertainment, Tag has worked with professional teams and college conferences on their media rights and content strategies, including negotiations with linear and digital platforms, helped to expand tech companies’ expansion into sports and entertainment, assisted teams and universities with evaluating and enhancing their brand value, as well as becoming a partner in a production company with other industry veterans. 

Brian has been involved in the linear and digital distribution business for more than 25 years and held various high level positions at FOX, Tribune, and NFL Network before starting his own boutique business, Decker Consulting in 2009. His focus is on content distribution, strategy and monetization across MVPD, OTT, AVOD, FAST, and OEM platforms. Brian has negotiated agreements with every major cable and satellite provider, local operators, OEMs and vMVPDs, and he also has launched linear networks, FAST channels, and applications.

Nina boasts extensive experience across all tiers of the sports industry, from teams and leagues to both national and local media organizations, providing her with unparalleled insight into the intricacies of the entire sports ecosystem and how it functions. Over her 30-year career, Nina has spent time at ESPN, MSG, the USTA, MLB, the NBA, the XFL, the NY Knicks, Rangers, Liberty, the Westchester Knicks, and Radio City Rockettes bringing her inside the world of entertainment at every level developing expertise in multiple marketing disciplines including events, licensing, partnerships, promotions, advertising, content, sports betting, and integrated campaigns. Nina’s time at the World Wide Leader was intertwined with its dramatic growth. She began with a focus on the growth of the company’s many brand extensions, as well as developing promotional campaigns for golf, tennis, figure skating, horse racing, bowling, and the spelling bee. Nina's extensive expertise led to a newly established role overseeing the strategic positioning of the ESPN Radio brand and the launch of the division's digital business. Leveraging her comprehensive understanding, she spearheaded the team responsible for producing ESPN The Weekend, an annual fan extravaganza at Walt Disney World. This four-day event featured live TV and radio broadcasts, in-park shows, an interactive fan zone, and coordination of over 40 athletes from various major sports. Her initiatives not only bolstered park attendance and fan interaction but also enhanced shareholder value and solidified ESPN's relationships with sports leagues and affiliate partners. 

  Marc is one of the leading sports media and broadcast lawyers in Europe, and advises on International exploitation of sports rights. Some highlights include advising European Professional Club Rugby since its formation and running the media rights auction for UK and ROI, structuring the UK and International tenders and conducting auctions for the English Football League over three rights cycles, advising the English Premier League on its clips and audio rights over 2 rights cycles, and advising Premiership Rugby on UK and International media rights since 2008. Marc's experience includes network distribution for both linear and digital platforms. He has held senior legal positions at some of the world's renowned organizations from Virgin Media to Simon Muirhead Burton LLP, heading the firms broadcasting and sports media practice.